OBI KICKS OFF 2006 ANNUAL OU/OSU RIVALRY PROMOTION -"OUT FOR BLOOD"

The 2006 football season officially kicks-off the popular OBI OU/OSU Rivalry promotion to encourage blood donors to show their true colors. OBI is "Out For Blood" at all OBI blood centers and all mobile blood drive locations.   From September 1 st through November 25 th blood donors can choose a FREE OU red or OSU orange "Out For Blood" T-shirt and choose to help patients fight the ultimate rivalry between life and death.

Whether you support OU or OSU, make support of your community's blood supply part of your game plan.   Every donor gets FREE health checks including readings on body temperature, blood pressure, pulse rate and cholesterol and iron levels.

"The kick off of this annual rivalry promotion generates excitement across the state," says Ronald O. Gilcher, M.D., FACP, OBI President, CEO and Medical Director.   It demonstrates collegiate pride for Oklahoma's famed OU and OSU football programs and gives OBI the opportunity to express appreciation for loyal blood donors who know the goal is to boost the blood supply to meet the needs of patients in the hospitals we serve."